Bill Harvey is the manager of Kirkcaldy4All. Kirkcaldy is his home town and he joined as manager in 2010. Before working for the BID, Bill ran his own business – giving him the experience required to help and advise the town’s levy-payers. He also brings skills from his time in the armed services.
He joined the BID when the organisation was in its infancy and has helped to develop it – including the successful management through a second ballot in 2015. He has recruited the team that delivers against the Kirkcaldy4All business plan and has been instrumental in many BID-backed community initiatives including the formation of the town’s Ambitions Group that has an overview of long-term development for the benefit of all involved in Kirkcaldy.
Bill lives in the town and is an advocate for it saying Kirkcaldy has “everything you expect from a large town – and then some“. He enjoys his leisure time – walking in the parks and along the waterfront. He also likes visiting the many varied eateries to enjoy food and drink from around the world.
Laura Laird (above, left) is the BID’s Coordinator. Born in Glasgow and raised in Durham, Laura studied at St Andrews University and apart from a few years in London, Scotland has been her home ever since. She has lived in Kirkcaldy for almost a decade.
As BID Co-ordinator, she is responsible for communications, marketing and events, although, as she explains “being a small team, we all just turn our hand to whatever is required!” Her work before the BID has always been in marketing and PR – in the airline industry and financial sector. Before joining as coordinator in 2016, she was working at the Fife Historic Buildings Trust in Kinghorn.
The challenge was what led her to take the role. Laura says: “It is no secret that we face some challenges in the town, but it’s rewarding to be playing a part in trying to raise the profile of the town – and to help those who do business here.”
Laura sees Kirkcaldy’s location as a real plus – living and working by the sea – and she echoes Bill in recognising that “we have everything on our doorstep – the shops, beautiful parks and the wonderful Kirkcaldy Galleries.” The parks are a real favourite as Laura has two young children. Time out with friends and family to enjoy what the town has to offer is high on her list of priorities, saying: “For a coffee and cake – it’s got to be The Cupcake Coffee Box or Robertsons. Koku Shi, the Japanese restaurant, is first choice for a meal out with friends … followed by cocktails at The Duchess.”
Laura loves shopping – especially in independent shops – and says :”I’ve been spending a fair bit of time in The Baker’s Apprentice too, getting lots of advice from Colin on how to perfect my cake-decorating skills.”
Working with Bill & Laura is Dennise Lazmirski (above – middle, left) – the BID’s part-time administrator. She was born along the Fife coast at St Andrews and grew up in Strathmiglo and Burntisland. It was there she met the man who would become her husband. That was 14 years ago – and they decided to move to Kirkcaldy.
Dennise is responsible for the company’s accounts, payroll, database management and day-to-day dealings with suppliers. As Laura explained, it is a small team, so it is all hands on deck when needed – and Dennise is just as likely to be seen wearing a high vis top – marshalling and helping to run events in the town as she is in the office. Before joining Kirkcaldy4All in 2011, she worked for Mirrey McGregor – again in an administrative role.
She joined the BID team because she was looking for a new challenge – not least of all to help deliver projects and services that would help and benefit the town’s trading environment. Dennise says: “I live in the town and I thought if I could help play a part it would be beneficial to me, to my children – and be very rewarding. It has turned out to be all that – and more.”
Dennise’s favourite times in town are spent with her two girls – whether on the beach that’s just a five minute walk from her front door, or time out in Beveridge and Ravenscraig Parks or enjoying shows at the Adam Smith Theatre. They also swim at the Leisure Centre (her eldest daughter is in a swimming class every week) and Dennise enjoys the Centre’s keep fit classes, like Floatfit.
For a (rare!) night out, Dennise likes to go to the Duchess, O’Connell’s, Society and sometimes Café Continental. She says: “When we go out for a meal, we enjoy going to Pane E Vino, Maxin’s and The Waterfront.”
When it comes to shopping, she likes the mix of multiples and independents – from M&S for clothes for her daughters to Quiz, Dorothy Perkins, Peacocks and New Look for herself. She’ll also takes time to shop at The Present Shop and Eloise – “they all have lots of lovely gifts and are very reasonable too“.
Last but not least is the BID’s Ambassador, Sally Fraser (above, right). Sally works for the team that delivers all of the BID’s digital and social media work – Destination66 Ltd. A farmer’s wife with a young family, Sally has many years experience in marketing and thoroughly enjoys her ambassadorial role.
She is in town every week and visits levy-payers on a rolling calendar – gathering content that is then planned and scheduled across digital and social media channels, seven days a week.